Director of Marketing

Tunisia

Our client is a forward-thinking digital solutions provider specializing in optimizing business processes through innovative tools and services. They are seeking a dynamic and experienced Director of Marketing to lead and execute marketing strategies that drive growth and solidify the company's position as the go-to SaaS solution for Amazon sellers.


Location:


Fully-Remote (Work from Home), 9 AM - 6 PM PST


Key Responsibilities:


  • Marketing Strategy & Execution: Develop and execute comprehensive marketing strategies to increase brand awareness and drive user acquisition.


  • Team Leadership: Build and lead a high-performing marketing team to execute growth initiatives and achieve business objectives.


  • Cross-functional Collaboration: Work closely with product, sales, and customer success teams to ensure alignment between product features and marketing messages.


  • Partnership Development: Cultivate relationships with key partners and influencers within the Amazon seller community to enhance brand visibility and credibility.


  • Performance Optimization: Continuously evaluate and optimize marketing initiatives to maximize ROI and customer lifetime value.


  • Targeted Marketing: Understand prospect clients' personas and develop targeted strategies to address their needs and solve their pain points.


  • Compelling Content Creation: Develop compelling copy for various marketing channels to engage and convert the target audience.


What Success Looks Like:


  • Effective Marketing Strategies: Marketing strategies that significantly increase brand awareness and user acquisition.


  • High-Performing Team: A motivated marketing team consistently meeting growth targets.


  • Strong Market Presence: Increased visibility and credibility within the Amazon seller ecosystem through partnerships and collaborations.


  • Optimized Marketing Efforts: Data-driven marketing initiatives that increase ROI and improve customer lifetime value.


  • Compelling Marketing Content: High-quality content that resonates with the target audience and drives conversions.


Qualifications:


  • Experience: 3+ years in B2B SaaS marketing roles with proven success in developing marketing strategies in fast-paced environments.


  • Tools Proficiency: Experience with Slack, Trello, HubSpot, and SEO tools (preferably Ahrefs).


  • Management Experience: Demonstrated ability to lead and develop high-performing teams.


  • Copywriting Skills: Exceptional ability to create compelling marketing content.


  • Digital Marketing Expertise: Strong understanding of digital channels and metrics with an analytical mindset.


  • Leadership & Communication: Excellent leadership, verbal, and written communication skills.


  • Innovative Mindset: Creative thinking with the ability to craft standout campaigns.


Preferred Qualifications:


  • Amazon Ecosystem Knowledge: Familiarity with reselling on Amazon and knowledge of the Amazon seller community.


  • E-commerce Challenges: Understanding of challenges faced by e-commerce businesses and the ability to offer solutions.


  • Educational Background: Bachelor’s or advanced degree in marketing, business, or a related field.


  • Public Speaking: Comfort with webinars and video content creation.


  • Personality: Enthusiastic personality that inspires teams and resonates with audiences.


Opportunity:


This is an exciting opportunity for a marketing leader to drive the growth of a digital solutions provider focused on the Amazon seller community. If you have a passion for B2B SaaS marketing, a talent for developing high-performing teams, and the ability to create impactful strategies, we invite you to apply.


Application Process:To be considered for this role these steps need to be followed:
  • Fill in the application form


  • Record a video showcasing your skill sets


Post date: Today
Publisher: Bayt
Post date: Today
Publisher: Bayt