The French-speaking Marketing Manager will be responsible for developing and executing marketing strategies to grow our client’s brand presence and increase market shares. This role requires a deep understanding of the market, strong communication skills in both French and English, and the ability to create and manage campaigns that resonate with the target audience.
Job Responsibilities
- Develop and manage email campaigns tailored to different buyer personas, including Virtual Coaches, Reel Coaches, and Sports Clubs.
- Design and create visually appealing emails using Canva that effectively communicate our services and engage the target audience.
- Organize and manage bi-monthly live group coaching sessions for online coaches.
- Coordinate with the coaching team to ensure the smooth execution of these sessions.
- Design engaging visuals for live sessions and email campaigns using Canva.
- Collaborate with the marketing team to ensure brand consistency across all visual content.
- Develop comprehensive digital marketing training materials to support the team and clients.
- Create easy-to-understand guides and resources to enhance the digital marketing skills of the audience.
- Design and develop lead magnets, including PDFs and other downloadable content, to attract and engage potential clients.
- Provide follow-up and coaching support to clients, ensuring they receive the guidance and resources needed to succeed.
- Manage client relationships and coordinate with the coaching team to address any client needs.
Required Skills and Experience
- Mastery of Canva for designing visually appealing marketing materials.
- Proficiency in Notion for project management and collaboration.
- Strong knowledge of Slack for team communication and coordination.
- Experience in creating and managing online courses.
- Familiarity with STS (CRM) for client follow-up and management.
- Fluency in French (both written and spoken) is mandatory.
- Ability to communicate effectively in English is a plus.
- Proven experience in digital marketing, with a focus on email campaigns and visual content creation.
- Experience in managing client relationships and providing coaching or training support.
System Requirements
- At least 15mbps for the main internet and at least 10mbps for backup
- A desktop or laptop that has an i5 processor with at least 8 GB RAM and an i3 processor for backup
- Note: Back-ups should still be able to function when there is a power interruption
- A webcam
- Noise-canceling USB Headset
- Quiet, Dedicated Home Office
- Smartphone
The working hours for this role are from 9 AM EST to 6 PM EST, Mondays to Fridays.