- Manage client relationships by translating marketing goals into strategic SEO and social media campaigns, ensuring consistent communication, satisfaction, and retention throughout the project lifecycle.
- Develop and execute SEO strategies to increase client website visibility and organic traffic, including keyword research, content optimization, technical audits, and backlink building.
- Lead social media marketing initiatives by creating platform-specific content calendars, optimizing campaigns for engagement and reach, and monitoring performance using analytics tools.
- Drive revenue growth by identifying upsell opportunities, presenting tailored marketing solutions, and closing additional services based on client needs and campaign performance data.
- Prepare and present performance reports using tools like Google Analytics and Meta Suite, delivering insights and actionable recommendations to improve results and demonstrate ROI.
- Collaborate with internal teams, including designers, copywriters, and analysts, to align project deliverables with campaign objectives, timelines, and brand voice.