Digital Marketing Intern

ColonyByte - Tunisia - Tunis

Job Description:

We are looking for an analytical and driven Google Ads Intern to join our team for a focused 3-month internship. As a Google Ads Intern, you’ll dive deep into the world of pay-per-click advertising, working closely with our team to manage and optimize Google Ads campaigns. This role is ideal for someone eager to gain hands-on experience in paid search, analyze performance data, and make impactful adjustments to improve our campaign results.


Key Responsibilities:

  • Campaign Setup and Management: Assist in the setup, management, and optimization of Google Ads campaigns across search and display networks.
  • Keyword Research & Optimization: Conduct thorough keyword research to identify high-impact terms, assist in crafting ad copy, and implement optimization strategies.
  • Performance Analysis: Monitor and analyze campaign metrics such as click-through rate (CTR), cost-per-click (CPC), and conversion rate. Provide recommendations based on data insights.
  • A/B Testing: Help execute A/B tests on ads and landing pages to drive improvements in ad performance and conversion rates.
  • Competitor Analysis: Perform competitor research and analysis to identify gaps and opportunities.
  • Monthly Reporting: Support the preparation of monthly performance reports to track progress and highlight key insights.


Requirements:

  • Strong Interest in Google Ads: Demonstrated passion for paid search and Google Ads specifically.
  • Analytical Skills: Basic knowledge of Google Analytics and Google Ads reporting tools.
  • Attention to Detail: Ability to spot trends, inconsistencies, and optimization opportunities.
  • Collaborative Mindset: Willingness to work closely with the team, share insights, and contribute ideas.
  • Willingness to Learn: Eagerness to dive into the intricacies of Google Ads and keep up with industry updates and best practices.


Why You Should Apply:

This internship offers a hands-on introduction to Google Ads campaign management, from ad creation to detailed analytics. You’ll gain experience working directly with campaigns, testing strategies, and developing skills that are in high demand in digital marketing. This experience will be invaluable for building a career in paid advertising and performance marketing.

Post date: Today
Publisher: LinkedIn
Post date: Today
Publisher: LinkedIn